Studio711.com – Ben Martens

Reduced Writing

It’s been almost six months since I stopped holding myself to the “one post per week day” that I had been doing for 15 years. It has been working out well for me and the natural cadence has been around 3 posts per week.

I’ve been thinking about what led to the decrease in desire to write posts and a major reason finally occurred to me: Instagram. I love Instagram. It’s such a happy place and it takes very little time to catch up on what my friends are doing and what’s happening in communities that I’m interested by (woodworking, skiing, hiking, etc.) I post there quite a bit and I think those pictures have taken the place of a lot of the posts that I would have made on this site. So if I was to make each Instagram post be a post on this site, then I feel like my volume would be similar. The bonus is that if you’re interested in consuming all of it, it takes a lot less of your time to consume the Instagram posts.

In conjunction with this change, I’ve also cut way back on Facebook. I go there a couple times a week to quickly flip through the news feed that I’ve trimmed way down with the Facebook Purity plugin. In contrast to Instagram’s happy environment, a lot of Facebook content feels angry, frivolous or both. I’ve found that the best way to consume Facebook is to not follow very many people, but instead, just go visit various pages every once in a while and catch up in bulk. It reduces some of the Skinner Box response associated with checking your newsfeed every 5 minutes.

I’m sure that the Instagram model will break at some point, but for now, feel free to follow me on my personal account @benwmartens and my woodworking account @martenswoodworks.